GOT MILK?: BONES LOVE MILK

The Bones Love Milk design is bold, high-energy, and deeply rooted in skate culture. It blends gritty textures, dynamic typography, and action-packed visuals to capture the rebellious spirit of the skateboarding community. The aesthetic feels raw yet polished, giving the campaign an authentic edge that speaks directly to the audience. The constant shift in style reflects the unpredictability of skating itself. Sometimes smooth, sometimes rough, but always pushing forward.

Role: Art Direction • CW: Cameron Murray. •. ECD: Sebastian Garin. •. CCO: Marty Orzio